Since 1995 we have been working with the AIA helping publish AIArchitect. What started as a monthly newspaper has evolved into a website and weekly newsletter emailed to more than 80,000 subscribers every Friday morning.
The AIA wanted to provide their 80,000+ subscribers something new and fresh. Most of their readers are very visual people and leaders in the design community so we needed to deliver something aesthetically captivating to wrap the stories.
Our most enormous challenge with this project has to be email clients and making sure that people looking at Yahoo Mail or Hotmail or Gmail or Outlook are seeing essentially the same thing.
We create two faces of AIArchitect. One for email clients and one for standards-compliant Web browsers.
Dreamweaver, Photoshop, Illustrator, Flash, and XML.
In 2008, AIArchitect received the American Society of Association Executives Gold Circle Award, the top honor for an electronic publication in its class.
“In 2000, IDI transformed the paper AIArchitect newspaper into electronic
format--in just weeks and on the fly--without missing a single issue of print
From 2000–2009, the AIA and IDI have grown AIArchitect from its original e-mail list of 9,000 to the 80,000 readers who enjoy it today.
IDI has developed clever and visually attractive tools for the presentation of information in ways that will touch our members. These include complex charts of economics data, communications tools that allow members to participate in the newsletter, and navigation tools that allow readers to search the publication visually, via photographs.
In late 2006, IDI turned the results of a members’ survey into a fully redesigned electronic newsletter resoundingly approved by the AIA Board on its first pass-through.
In 2008, AIArchitect in this new format received the American Society of Association Executives Gold Circle Award, the top honor for an electronic publication in its class.”
Stephanie Stubbs, Assoc. AIA,
Former managing editor, AIArchitect
We created six distinct color themes and rotate through the spectrum with a different color each week.