One of the greatest projects we've had the pleasure to work on. We created the logo and brand identity for Aluminum Now and designed a fresh new cover, table of contents, and custom charts and graphics for each issue.
Work with great photos to create compelling, dynamic, exciting magazine covers for a national association.
Finding the best arrangement of images and message to deliver the biggest impact on Aluminum Now readership.
Lots of Photoshop work is the key. Lots of layers, clipping, masking, painting, layer effects, and adjusting levels.
Photoshop, Illustrator.
Images for each market sector—products and packaging, transportation, and construction—provided by Aluminum Now, grace the cover and table of contents of every issue. Like a puzzle, we figure out how to put the pieces together.
With this puzzle, there isn't just one correct answer. It's more . . . which resulting layout is the most helpful and visually appealing answer for the reader.
The redesign of Aluminum Now magazine garnered us a 2006 Apex Award of Excellence—Magazine & Journal Design & Layout.
We tried to convey movement with each magazine cover layout, whether it's a building moving off the page or hot new Jag sliding across your desk.
Each issue includes a collection of data presented in a format that has become very familiar to readers over the years.